WEST insider buying – Westrock Coffee Co
50 insider purchases since 2016 worth $79.9M by 11 different insiders. Last 12 months: 10 purchases, $2.6M. Most recent filing: 2026-06-02.
Small company Public float $282M (latest 10-K, SEC). Share prices of small companies usually swing much more than those of large ones, in both directions, and are easier to move with little trading.
Where insiders bought and sold WEST – last 5 yearsCEO / officers Directors Funds & 10% owners Sales
Same time range as the chart above - each mark sits under the week of the trade. Circles = purchases (height = price paid, size = amount), red triangles = open-market sales of $50k+. Prices as reported, not adjusted for later stock splits.
Purchases are open-market buys (SEC Form 4, code "P") - insiders paying with their own money. Sales are open-market sales (code "S") of $50,000 or more; many sales are pre-planned (Rule 10b5-1) or made for taxes and diversification. Each row links to the original filing.
Bought, sold, still holding?
| Insider | Bought | First / last buy | Sold since 2016 | Holds now* | Status |
|---|---|---|---|---|---|
| HF Direct Investments Pool, LLC 10% Owner | $50.0M 1× · 5,000,000 sh | 2023-08-03 2023-08-03 | 7× · $3.0M last 2024-07-29 | 12,749,755 shares as of 2025-11-06 | Sold part |
| Langer Bradley M. Director | $18.8M 1× · 1,876,688 sh | 2023-08-07 2023-08-07 | – | 21,443 shares as of 2023-09-19 | Holds - never sold |
| FORD JOE T Director | $6.5M 32× · 778,505 sh | 2022-08-30 2026-06-01 | – | 1,006,714 shares as of 2026-06-12 | Holds - never sold |
| Kruczek Robert Patrick Director | $1.6M 2× · 300,000 sh | 2025-03-14 2025-11-17 | – | 349,009 shares as of 2026-06-08 | Holds - never sold |
| FORD SCOTT T CEO | $1.1M 3× · 189,000 sh | 2023-03-17 2025-12-10 | – | 23,949,373 shares as of 2026-06-12 | Holds - never sold |
| Ford William A Officer | $767,429 6× · 102,703 sh | 2023-03-17 2025-11-11 | – | 518,625 shares as of 2026-06-03 | Holds - never sold |
| Parent Kenneth M. Director | $506,271 1× · 62,735 sh | 2024-12-02 2024-12-02 | – | 202,943 shares as of 2026-06-08 | Holds - never sold |
| Greenbrier Holdings, LLC /AR/ CEO | $435,000 1× · 100,000 sh | 2025-11-11 2025-11-11 | – | 23,263,104 shares as of 2025-11-12 | Holds - never sold |
| Pledger Thomas Christopher CFO | $103,560 1× · 12,000 sh | 2023-11-16 2023-11-16 | 3× · $450,042 last 2024-07-11 | 440,590 shares as of 2026-06-03 | Sold part |
| Schuhmacher Blake Officer | $63,900 1× · 5,000 sh | 2022-11-17 2022-11-17 | – | 75,844 shares as of 2026-06-03 | Holds - never sold |
| KEATING LESLIE STARR Director | $50,300 1× · 5,000 sh | 2022-09-16 2022-09-16 | – | 141,395 shares as of 2026-06-08 | Holds - never sold |
* Shares held after the insider's most recent SEC filing for this company (all share classes, direct and indirect). If an insider stops filing, later changes are not known.
Insider buying and selling by year
| Year | Purchases | Bought | Buyers | Sales | Sold |
|---|---|---|---|---|---|
| 2026 | 4 | $720,150 | 1 | – | – |
| 2025 | 13 | $4.8M | 5 | – | – |
| 2024 | 5 | $820,701 | 3 | 11 | $3.3M |
| 2023 | 19 | $71.4M | 6 | 21 | $4.7M |
| 2022 | 9 | $2.2M | 3 | – | – |
Insider purchases
| Filed | Insider | Role | Shares | Avg price | Value | Holdings | Filing |
|---|---|---|---|---|---|---|---|
| 2026-06-02 | FORD JOE T | Director | 3,000 | $8.04 | $24,120 | +0.6% | SEC |
| 2026-05-15 | FORD JOE T | Director | 31,500 | $8.46 | $266,630 | +6.2% | SEC |
| 2026-03-17 | FORD JOE T | Director | 55,000 | $4.60 | $253,000 | +11.5% | SEC |
| 2026-03-16 | FORD JOE T | Director | 45,000 | $3.92 | $176,400 | +10.4% | SEC |
| 2025-12-11 | FORD SCOTT T | CEO | 100,000 | $4.14 | $414,000 | +24.6% | SEC |
| 2025-11-24 | FORD JOE T | Director | 20,000 | $4.12 | $82,400 | +4.8% | SEC |
| 2025-11-21 | FORD SCOTT T | CEO | 50,000 | $4.35 | $217,500 | +14.0% | SEC |
| 2025-11-19 | Kruczek Robert Patrick | Director | 150,000 | $4.14 | $620,950 | +79.7% | SEC |
| 2025-11-12 | Greenbrier Holdings, LLC /AR/ | CEO | 100,000 | $4.35 | $435,000 | +0.4% | SEC |
| 2025-11-12 | Ford William A | Officer | 28,311 | $4.48 | $126,829 | +6.7% | SEC |
| 2025-09-03 | FORD JOE T | Director | 5,000 | $5.30 | $26,500 | +1.2% | SEC |
| 2025-05-20 | FORD JOE T | Director | 25,000 | $7.45 | $186,250 | +6.7% | SEC |
| 2025-05-16 | FORD JOE T | Director | 25,000 | $7.44 | $186,000 | +7.2% | SEC |
| 2025-05-15 | FORD JOE T | Director | 80,000 | $7.46 | $596,400 | +30.0% | SEC |
| 2025-03-18 | Kruczek Robert Patrick | Director | 150,000 | $6.82 | $1.0M | +582.8% | SEC |
| 2025-03-18 | Ford William A | Officer | 15,000 | $6.45 | $96,750 | +3.3% | SEC |
| 2025-03-18 | FORD JOE T | Director | 116,300 | $6.79 | $790,243 | +3.7% | SEC |
| 2024-12-06 | Parent Kenneth M. | Director | 62,735 | $8.07 | $506,271 | +126.2% | SEC |
| 2024-11-14 | Ford William A | CEO | 25,000 | $7.54 | $188,500 | +5.7% | SEC |
| 2024-11-14 | FORD JOE T | Director | 7,000 | $7.55 | $52,880 | +2.9% | SEC |
| 2024-09-12 | FORD JOE T | Director | 5,000 | $6.97 | $34,850 | +2.0% | SEC |
| 2024-09-04 | FORD JOE T | Director | 5,000 | $7.64 | $38,200 | +2.1% | SEC |
| 2023-12-12 | FORD JOE T | Director | 10,000 | $9.59 | $95,900 | +4.5% | SEC |
| 2023-12-01 | FORD JOE T | Director | 10,000 | $9.25 | $92,500 | +4.7% | SEC |
| 2023-11-29 | FORD JOE T | Director | 20,000 | $9.35 | $187,000 | +10.5% | SEC |
| 2023-11-27 | FORD JOE T | Director | 10,000 | $8.89 | $88,900 | +5.5% | SEC |
| 2023-11-21 | FORD JOE T | Director | 5,000 | $8.27 | $41,350 | +2.8% | SEC |
| 2023-11-16 | Pledger Thomas Christopher | CFO | 12,000 | $8.63 | $103,560 | +3.3% | SEC |
| 2023-11-15 | FORD JOE T | Director | 52,005 | $8.16 | $424,138 | +42.0% | SEC |
| 2023-11-14 | Ford William A | CEO | 6,100 | $7.62 | $46,485 | +1.9% | SEC |
| 2023-09-19 | Langer Bradley M. | Director | 1,876,688 | $10.00 | $18.8M | SEC | |
| 2023-09-15 | FORD JOE T | Director | 5,000 | $9.98 | $49,900 | +4.2% | SEC |
| 2023-08-30 | Ford William A | CEO | 12,500 | $10.04 | $125,520 | +3.9% | SEC |
| 2023-08-24 | FORD JOE T | Director | 20,000 | $10.10 | $201,900 | +5.5% | SEC |
| 2023-08-22 | FORD JOE T | Director | 4,317 | $10.85 | $46,839 | +1.2% | SEC |
| 2023-08-16 | FORD JOE T | Director | 10,683 | $10.65 | $113,824 | +3.1% | SEC |
| 2023-08-09 | HF Direct Investments Pool, LLC | 10% Owner | 5,000,000 | $10.00 | $50.0M | +62.4% | SEC |
| 2023-05-18 | FORD JOE T | Director | 10,000 | $10.73 | $107,300 | +9.9% | SEC |
| 2023-03-20 | Ford William A | CEO | 15,792 | $11.61 | $183,345 | +8.3% | SEC |
| 2023-03-20 | FORD SCOTT T | CEO | 39,000 | $11.65 | $454,350 | +19.5% | SEC |
Showing the latest 40 of 50 purchases.
Insider sales
| Filed | Insider | Role | Shares | Avg price | Value | Type | Filing |
|---|---|---|---|---|---|---|---|
| 2024-11-14 | EDMUNDS MARK A | Director | 17,217 | $7.47 | $128,611 | Sale | SEC |
| 2024-09-12 | Umesiri Oluwatoyin | Director | 11,500 | $8.07 | $92,805 | Sale | SEC |
| 2024-07-31 | HF Direct Investments Pool, LLC | 10% Owner | 33,517 | $10.05 | $336,879 | Pre-planned (10b5-1) | SEC |
| 2024-07-29 | HF Direct Investments Pool, LLC | 10% Owner | 38,393 | $10.11 | $388,153 | Pre-planned (10b5-1) | SEC |
| 2024-07-26 | HF Direct Investments Pool, LLC | 10% Owner | 25,639 | $10.07 | $258,286 | Pre-planned (10b5-1) | SEC |
| 2024-07-24 | HF Direct Investments Pool, LLC | 10% Owner | 34,448 | $10.06 | $346,679 | Pre-planned (10b5-1) | SEC |
| 2024-07-17 | HF Direct Investments Pool, LLC | 10% Owner | 109,151 | $10.10 | $1.1M | Pre-planned (10b5-1) | SEC |
| 2024-07-12 | Pledger Thomas Christopher | CFO | 6,600 | $10.00 | $66,000 | Pre-planned (10b5-1) | SEC |
| 2024-07-12 | HF Direct Investments Pool, LLC | 10% Owner | 18,749 | $10.03 | $188,030 | Pre-planned (10b5-1) | SEC |
| 2024-07-10 | HF Direct Investments Pool, LLC | 10% Owner | 33,592 | $10.03 | $336,928 | Pre-planned (10b5-1) | SEC |
| 2024-06-20 | Pledger Thomas Christopher | CFO | 5,658 | $10.00 | $56,580 | Pre-planned (10b5-1) | SEC |
| 2023-08-04 | SG-Coffee, LLC | 10% Owner | 10,000 | $11.08 | $110,800 | Sale | SEC |
| 2023-07-31 | Stephens Group, LLC | 10% Owner | 14,756 | $11.17 | $164,825 | Sale | SEC |
| 2023-07-24 | Stephens Group, LLC | 10% Owner | 29,723 | $11.43 | $339,751 | Sale | SEC |
| 2023-07-20 | Stephens Group, LLC | 10% Owner | 33,510 | $11.38 | $381,309 | Sale | SEC |
Showing the latest 15 of 32 sales of $50,000+ since 2016.
Compiled automatically from public SEC filings. Not investment advice. Get every new insider purchase in the daily report.
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