UAA insider buying – Under Armour, Inc.
3 insider purchases since 2016 worth $14.7M by 3 different insiders. Last 12 months: 1 purchases, $14.4M. Most recent filing: 2026-01-26.
Same time range as the chart above - each mark sits under the week of the trade. Circles = purchases (height = price paid, size = amount), red triangles = open-market sales of $50k+. Prices as reported, not adjusted for later stock splits. 2 older purchases (before the 5-year window) are listed in the table below.
Purchases are open-market buys (SEC Form 4, code "P") - insiders paying with their own money. Sales are open-market sales (code "S") of $50,000 or more; many sales are pre-planned (Rule 10b5-1) or made for taxes and diversification. Each row links to the original filing.
Bought, sold, still holding?
| Insider | Bought | First / last buy | Sold since 2016 | Holds now* | Status |
|---|---|---|---|---|---|
| WATSA V PREM ET AL 10% Owner | $14.4M 1× · 2,335,350 sh | 2026-01-22 2026-01-22 | – | 44,179,116 shares as of 2026-05-14 | Holds - never sold |
| Frisk Patrik CEO | $259,000 1× · 14,000 sh | 2018-05-11 2018-05-11 | – | 1,621,006 shares as of 2022-02-23 | Holds - never sold |
| Plank Kevin A Officer | $43,184 1× · 556 sh | 2014-07-10 2014-07-10 | – | 57,791,608 shares as of 2026-08-28 | Holds - never sold |
* Shares held after the insider's most recent SEC filing for this company (all share classes, direct and indirect). If an insider stops filing, later changes are not known.
Insider buying and selling by year
| Year | Purchases | Bought | Buyers | Sales | Sold |
|---|---|---|---|---|---|
| 2026 | 1 | $14.4M | 1 | – | – |
| 2021 | 0 | – | – | 1 | $251,625 |
| 2020 | 1 | $43,184 | 1 | – | – |
| 2019 | 0 | – | – | 1 | $66,934 |
| 2018 | 1 | $259,000 | 1 | 2 | $234,771 |
| 2017 | 0 | – | – | 4 | $434,016 |
Insider purchases
| Filed | Insider | Role | Shares | Avg price | Value | Holdings | Filing |
|---|---|---|---|---|---|---|---|
| 2026-01-26 | WATSA V PREM ET AL | 10% Owner | 2,335,350 | $6.18 | $14.4M | +5.9% | SEC |
| 2020-04-01 | Plank Kevin A | Officer | 556 | $77.67 | $43,184 | SEC | |
| 2018-05-14 | Frisk Patrik | CEO | 14,000 | $18.50 | $259,000 | SEC |
Insider sales
| Filed | Insider | Role | Shares | Avg price | Value | Type | Filing |
|---|---|---|---|---|---|---|---|
| 2021-08-24 | SANDERS HARVEY | Director | 10,480 | $24.01 | $251,625 | Sale | SEC |
| 2019-02-25 | Fipps Paul | Officer | 3,106 | $21.55 | $66,934 | Sale | SEC |
| 2018-05-07 | McDermott William R | Director | 6,508 | $17.70 | $115,192 | Sale | SEC |
| 2018-05-04 | SANDERS HARVEY | Director | 6,513 | $18.36 | $119,579 | Sale | SEC |
| 2017-05-11 | Krongard A B | Director | 4,799 | $21.33 | $102,363 | Sale | SEC |
| 2017-05-11 | SANDERS HARVEY | Director | 4,799 | $21.33 | $102,363 | Sale | SEC |
| 2017-05-11 | McDermott William R | Director | 4,799 | $21.40 | $102,699 | Sale | SEC |
| 2017-05-11 | Chandler Kerry D | Officer | 5,921 | $21.38 | $126,591 | Sale | SEC |
Recent company events (SEC 8-K)
- 2026-11-06 - Quarterly results released (SEC)
Compiled automatically from public SEC filings. Not investment advice. Get every new insider purchase in the daily report.
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