PRCH insider buying – Porch Group, Inc.
24 insider purchases since 2016 worth $11.0M by 5 different insiders. Last 12 months: 0 purchases, $0. Most recent filing: 2023-11-14.
Mid company Public float $840M (latest 10-K, SEC).
Same time range as the chart above - each mark sits under the week of the trade. Circles = purchases (height = price paid, size = amount), red triangles = open-market sales of $50k+. Prices as reported, not adjusted for later stock splits.
Purchases are open-market buys (SEC Form 4, code "P") - insiders paying with their own money. Sales are open-market sales (code "S") of $50,000 or more; many sales are pre-planned (Rule 10b5-1) or made for taxes and diversification. Each row links to the original filing.
Bought, sold, still holding?
| Insider | Bought | First / last buy | Sold since 2016 | Holds now* | Status |
|---|---|---|---|---|---|
| Park West Asset Management LLC 10% Owner | $5.4M 1× · 2,172,844 sh | 2023-01-20 2023-01-20 | 1× · $3.3M last 2023-04-17 | 9,667,707 shares as of 2023-04-17 | Sold part |
| Ehrlichman Matt CEO | $4.9M 15× · 3,914,814 sh | 2022-05-12 2023-09-28 | 14× · $15.7M last 2026-11-09 | 22,388,792 shares as of 2026-05-21 | Sold part |
| Neagle Matthew Officer | $550,750 2× · 415,000 sh | 2022-08-22 2022-11-10 | 37× · $18.5M last 2026-09-14 | 1,940,705 shares as of 2026-09-16 | Sold part |
| Kell Sean Davis Director | $203,278 3× · 99,383 sh | 2022-05-16 2022-11-14 | – | 313,647 shares as of 2026-06-12 | Holds - never sold |
| Lam Rachel Director | $38,650 3× · 25,000 sh | 2022-05-12 2023-11-10 | 2× · $649,000 last 2025-08-06 | 193,931 shares as of 2026-06-12 | Sold part |
* Shares held after the insider's most recent SEC filing for this company (all share classes, direct and indirect). If an insider stops filing, later changes are not known.
Insider buying and selling by year
| Year | Purchases | Bought | Buyers | Sales | Sold |
|---|---|---|---|---|---|
| 2026 | 0 | – | – | 46 | $26.5M |
| 2025 | 0 | – | – | 16 | $10.0M |
| 2024 | 0 | – | – | 4 | $491,056 |
| 2023 | 12 | $7.9M | 3 | 1 | $3.3M |
| 2022 | 12 | $3.2M | 4 | – | – |
| 2021 | 0 | – | – | 18 | $10.4M |
Insider purchases
| Filed | Insider | Role | Shares | Avg price | Value | Holdings | Filing |
|---|---|---|---|---|---|---|---|
| 2023-11-14 | Lam Rachel | Director | 10,000 | $1.01 | $10,150 | +8.1% | SEC |
| 2023-10-02 | Ehrlichman Matt | CEO | 138,597 | $0.81 | $112,963 | +1.0% | SEC |
| 2023-09-27 | Ehrlichman Matt | CEO | 229,377 | $0.77 | $175,484 | +1.7% | SEC |
| 2023-09-22 | Ehrlichman Matt | CEO | 242,335 | $0.79 | $190,850 | +1.8% | SEC |
| 2023-09-19 | Ehrlichman Matt | CEO | 86,373 | $0.83 | $71,996 | +0.7% | SEC |
| 2023-09-14 | Ehrlichman Matt | CEO | 250,302 | $0.90 | $224,309 | +1.9% | SEC |
| 2023-09-11 | Ehrlichman Matt | CEO | 756,980 | $0.80 | $607,688 | +6.2% | SEC |
| 2023-09-06 | Ehrlichman Matt | CEO | 623,813 | $0.77 | $477,425 | +5.4% | SEC |
| 2023-05-22 | Ehrlichman Matt | CEO | 134,462 | $1.18 | $158,665 | +1.2% | SEC |
| 2023-05-16 | Ehrlichman Matt | CEO | 209,440 | $1.10 | $230,674 | +1.9% | SEC |
| 2023-03-21 | Ehrlichman Matt | CEO | 184,093 | $1.28 | $235,639 | +1.8% | SEC |
| 2023-02-14 | Park West Asset Management LLC | 10% Owner | 2,172,844 | $2.47 | $5.4M | +21.5% | SEC |
| 2022-12-19 | Ehrlichman Matt | CEO | 37,800 | $1.99 | $75,222 | +0.4% | SEC |
| 2022-12-14 | Ehrlichman Matt | CEO | 212,892 | $1.92 | $408,241 | +2.1% | SEC |
| 2022-12-09 | Ehrlichman Matt | CEO | 278,273 | $1.80 | $501,779 | +2.8% | SEC |
| 2022-11-22 | Ehrlichman Matt | CEO | 256,949 | $1.60 | $409,909 | +2.6% | SEC |
| 2022-11-16 | Kell Sean Davis | Director | 72,463 | $1.42 | $102,897 | +129.8% | SEC |
| 2022-11-14 | Lam Rachel | Director | 10,000 | $1.00 | $10,000 | +27.2% | SEC |
| 2022-11-14 | Neagle Matthew | Officer | 315,000 | $1.05 | $330,750 | +41.6% | SEC |
| 2022-08-24 | Neagle Matthew | Officer | 100,000 | $2.20 | $220,000 | +15.1% | SEC |
| 2022-08-16 | Kell Sean Davis | Director | 16,100 | $3.13 | $50,393 | +40.5% | SEC |
| 2022-05-16 | Kell Sean Davis | Director | 10,820 | $4.62 | $49,988 | SEC | |
| 2022-05-16 | Lam Rachel | Director | 5,000 | $3.70 | $18,500 | +108.0% | SEC |
| 2022-05-16 | Ehrlichman Matt | CEO | 273,128 | $3.66 | $999,648 | +2.9% | SEC |
Insider sales
| Filed | Insider | Role | Shares | Avg price | Value | Type | Filing |
|---|---|---|---|---|---|---|---|
| 2026-11-10 | Ehrlichman Matt | CEO, CHAIRMAN AND FOUNDER, Director, 10% Owner | -109,043 | $20.15 | $2.2M | Pre-planned (10b5-1) | SEC |
| 2026-09-16 | Reierson Amanda L | Director | 33,135 | $16.46 | $545,402 | Pre-planned (10b5-1) | SEC |
| 2026-09-16 | Neagle Matthew | Officer | 50,000 | $16.46 | $823,000 | Pre-planned (10b5-1) | SEC |
| 2026-08-07 | Tabak Shawn | CFO | 25,000 | $16.21 | $405,250 | Pre-planned (10b5-1) | SEC |
| 2026-07-07 | Tabak Shawn | CFO | 25,000 | $16.13 | $403,250 | Pre-planned (10b5-1) | SEC |
| 2026-05-28 | Tabak Shawn | CFO | 30,000 | $10.08 | $302,400 | Pre-planned (10b5-1) | SEC |
| 2026-05-21 | Tabak Shawn | CFO | 10,881 | $9.78 | $106,416 | Sale | SEC |
| 2026-05-21 | Neagle Matthew | Officer | 62,344 | $9.78 | $609,724 | Sale | SEC |
| 2026-05-21 | Ehrlichman Matt | CEO | 120,368 | $9.78 | $1.2M | Sale | SEC |
| 2026-05-19 | Tabak Shawn | CFO | 10,467 | $10.34 | $108,229 | Sale | SEC |
| 2026-05-19 | Neagle Matthew | Officer | 59,983 | $10.34 | $620,224 | Sale | SEC |
| 2026-05-19 | Ehrlichman Matt | CEO | 115,805 | $10.34 | $1.2M | Sale | SEC |
| 2026-05-14 | Tabak Shawn | CFO | 11,107 | $10.52 | $116,846 | Sale | SEC |
| 2026-05-14 | Neagle Matthew | Officer | 63,650 | $10.52 | $669,598 | Sale | SEC |
| 2026-05-14 | Ehrlichman Matt | CEO | 122,881 | $10.52 | $1.3M | Sale | SEC |
Showing the latest 15 of 85 sales of $50,000+ since 2016.
Compiled automatically from public SEC filings. Not investment advice. Get every new insider purchase in the daily report.
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