NFLX insider buying – Netflix Inc
4 insider purchases since 2016 worth $102.2M by 3 different insiders. Last 12 months: 0 purchases, $0. Most recent filing: 2022-01-28.
Large company Public float $565.7B (latest 10-K, SEC).
Same time range as the chart above - each mark sits under the week of the trade. Circles = purchases (height = price paid, size = amount), red triangles = open-market sales of $50k+. Prices as reported, not adjusted for later stock splits. 3 older purchases (before the 5-year window) are listed in the table below.
Purchases are open-market buys (SEC Form 4, code "P") - insiders paying with their own money. Sales are open-market sales (code "S") of $50,000 or more; many sales are pre-planned (Rule 10b5-1) or made for taxes and diversification. Each row links to the original filing.
Bought, sold, still holding?
| Insider | Bought | First / last buy | Sold since 2016 | Holds now* | Status |
|---|---|---|---|---|---|
| HOAG JAY C Director | $80.2M 2× · 900,000 sh | 2016-07-21 2016-08-08 | 27× · $360.0M last 2025-06-05 | 287,116 shares as of 2025-06-09 | Sold part |
| HASTINGS REED CEO | $20.0M 1× · 51,440 sh | 2022-01-27 2022-01-27 | 99× · $2,409.8M last 2026-06-01 | 21,550,216 shares as of 2026-06-02 | Sold part |
| SMITH BRADFORD L Director | $2.0M 1× · 6,499 sh | 2019-08-08 2019-08-08 | 3× · $10.0M last 2026-06-17 | 115,680 shares as of 2026-06-18 | Sold part |
* Shares held after the insider's most recent SEC filing for this company (all share classes, direct and indirect). If an insider stops filing, later changes are not known.
Insider buying and selling by year
| Year | Purchases | Bought | Buyers | Sales | Sold |
|---|---|---|---|---|---|
| 2026 | 0 | – | – | 29 | $275.3M |
| 2025 | 0 | – | – | 79 | $1,105.9M |
| 2024 | 0 | – | – | 62 | $528.3M |
| 2023 | 0 | – | – | 29 | $168.1M |
| 2022 | 1 | $20.0M | 1 | – | – |
| 2021 | 0 | – | – | 17 | $115.2M |
| 2020 | 0 | – | – | 38 | $750.5M |
| 2019 | 1 | $2.0M | 1 | 17 | $230.9M |
| 2018 | 0 | – | – | 97 | $469.3M |
| 2017 | 0 | – | – | 75 | $269.5M |
| 2016 | 2 | $80.2M | 1 | 51 | $133.9M |
Insider purchases
| Filed | Insider | Role | Shares | Avg price | Value | Holdings | Filing |
|---|---|---|---|---|---|---|---|
| 2022-01-28 | HASTINGS REED | CEO | 51,440 | $388.83 | $20.0M | +1.0% | SEC |
| 2019-08-09 | SMITH BRADFORD L | Director | 6,499 | $308.50 | $2.0M | SEC | |
| 2016-08-10 | HOAG JAY C | Director | 300,000 | $94.31 | $28.3M | +88.1% | SEC |
| 2016-07-25 | HOAG JAY C | Director | 600,000 | $86.43 | $51.9M | SEC |
Insider sales
| Filed | Insider | Role | Shares | Avg price | Value | Type | Filing |
|---|---|---|---|---|---|---|---|
| 2026-11-10 | Peters Gregory K | Co-CEO, Director | -27,312 | $63.62 | $1.7M | Sale | SEC |
| 2026-09-10 | BARTON RICHARD N | Director | 1,440 | $75.77 | $109,102 | Pre-planned (10b5-1) | SEC |
| 2026-09-09 | BARTON RICHARD N | Director | 720 | $77.60 | $55,872 | Pre-planned (10b5-1) | SEC |
| 2026-08-10 | Neumann Spencer Adam | CFO | 9,248 | $75.79 | $700,906 | Sale | SEC |
| 2026-08-06 | Peters Gregory K | CEO | 27,312 | $73.54 | $2.0M | Sale | SEC |
| 2026-08-06 | BARTON RICHARD N | Director | 2,160 | $75.10 | $162,216 | Pre-planned (10b5-1) | SEC |
| 2026-08-04 | HYMAN DAVID A | Officer | 5,723 | $72.85 | $416,921 | Sale | SEC |
| 2026-08-04 | SARANDOS THEODORE A | CEO | 133,162 | $73.10 | $9.7M | Pre-planned (10b5-1) | SEC |
| 2026-06-18 | SMITH BRADFORD L | Director | 35,990 | $77.52 | $2.8M | Pre-planned (10b5-1) | SEC |
| 2026-06-02 | HASTINGS REED | Director | 386,700 | $85.97 | $33.2M | Pre-planned (10b5-1) | SEC |
| 2026-05-07 | Peters Gregory K | CEO | 27,312 | $88.69 | $2.4M | Sale | SEC |
| 2026-05-07 | Neumann Spencer Adam | CFO | 9,253 | $88.95 | $823,054 | Sale | SEC |
| 2026-05-05 | SARANDOS THEODORE A | CEO | 27,312 | $87.97 | $2.4M | Sale | SEC |
| 2026-05-05 | HYMAN DAVID A | Officer | 5,722 | $88.08 | $503,994 | Sale | SEC |
| 2026-05-04 | HASTINGS REED | Director | 407,550 | $93.13 | $38.0M | Pre-planned (10b5-1) | SEC |
Showing the latest 15 of 494 sales of $50,000+ since 2016.
Compiled automatically from public SEC filings. Not investment advice. Get every new insider purchase in the daily report.
Get every new insider purchase the day it's filed
Daily report with all SEC insider buys, cluster buys, company events and the crypto money-flow radar.
Get started free