GO insider buying – Grocery Outlet Holding Corp.
32 insider purchases since 2016 worth $22.9M by 12 different insiders. Last 12 months: 14 purchases, $8.3M. Most recent filing: 2026-08-31.
Mid company Public float $1.2B (latest 10-K, SEC).
Where insiders bought and sold GO – last 5 yearsCEO / officers Directors Funds & 10% owners Sales
Same time range as the chart above - each mark sits under the week of the trade. Circles = purchases (height = price paid, size = amount), red triangles = open-market sales of $50k+. Prices as reported, not adjusted for later stock splits. 5 older purchases (before the 5-year window) are listed in the table below.
Purchases are open-market buys (SEC Form 4, code "P") - insiders paying with their own money. Sales are open-market sales (code "S") of $50,000 or more; many sales are pre-planned (Rule 10b5-1) or made for taxes and diversification. Each row links to the original filing.
Bought, sold, still holding?
| Insider | Bought | First / last buy | Sold since 2016 | Holds now* | Status |
|---|---|---|---|---|---|
| Ragatz Erik D. Director | $15.3M 12× · 1,062,564 sh | 2023-03-06 2026-03-27 | – | 1,301,966 shares as of 2026-03-30 | Holds - never sold |
| Potter Jason J. N. CEO | $2.4M 2× · 398,905 sh | 2026-03-19 2026-03-23 | 1× · $393,598 last 2026-03-09 | 684,618 shares as of 2026-03-25 | Holds (sold earlier) |
| Lindberg Eric J. Jr. Director | $1.7M 2× · 275,920 sh | 2019-06-24 2026-03-09 | 52× · $115.5M last 2025-03-10 | 2,841,663 shares as of 2026-06-02 | Holds (sold earlier) |
| York Jeffrey Director | $1.2M 2× · 145,000 sh | 2019-06-24 2026-03-09 | 4× · $5.0M last 2022-09-08 | 229,659 shares as of 2026-06-02 | Holds (sold earlier) |
| Jaros Carey F. Director | $482,900 3× · 60,000 sh | 2025-03-04 2026-08-27 | – | 154,934 shares as of 2026-08-31 | Holds - never sold |
| BACHMAN JOHN E. Director | $463,304 3× · 40,000 sh | 2024-05-14 2026-03-06 | – | 92,235 shares as of 2026-06-02 | Holds - never sold |
| Wilson Steven K. Officer | $440,000 1× · 20,000 sh | 2019-06-24 2019-06-24 | 35× · $21.8M last 2025-11-07 | 120,171 shares as of 2026-03-17 | Sold part |
| Alterman Kenneth W. Director | $297,000 1× · 25,000 sh | 2025-03-03 2025-03-03 | – | 120,795 shares as of 2025-06-04 | Holds - never sold |
| Miller Paul Blaine Officer | $228,400 3× · 23,000 sh | 2026-06-18 2026-08-20 | – | 72,171 shares as of 2026-08-21 | Holds - never sold |
| Sheedy Robert Joseph Jr. CEO | $220,000 1× · 10,000 sh | 2019-06-24 2019-06-24 | 28× · $28.1M last 2024-03-08 | 193,575 shares as of 2024-09-16 | Sold part |
| MILLER CHRISTOPHER M CFO | $116,800 1× · 10,000 sh | 2025-02-27 2025-02-27 | – | 87,697 shares as of 2026-03-16 | Holds - never sold |
| Bracher Charles CFO | $57,420 1× · 2,610 sh | 2019-06-24 2019-06-24 | 26× · $26.5M last 2023-06-29 | 133,952 shares as of 2024-03-04 | Sold part |
* Shares held after the insider's most recent SEC filing for this company (all share classes, direct and indirect). If an insider stops filing, later changes are not known.
Insider buying and selling by year
| Year | Purchases | Bought | Buyers | Sales | Sold |
|---|---|---|---|---|---|
| 2026 | 14 | $8.3M | 7 | 1 | $393,598 |
| 2025 | 6 | $2.9M | 5 | 12 | $2.3M |
| 2024 | 4 | $5.3M | 2 | 19 | $26.7M |
| 2023 | 3 | $5.1M | 1 | 29 | $37.2M |
| 2022 | 0 | – | – | 77 | $60.9M |
| 2021 | 0 | – | – | 37 | $32.7M |
| 2020 | 0 | – | – | 100 | $1,199.5M |
| 2019 | 5 | $1.3M | 5 | 6 | $394.7M |
Insider purchases
| Filed | Insider | Role | Shares | Avg price | Value | Holdings | Filing |
|---|---|---|---|---|---|---|---|
| 2026-08-31 | Jaros Carey F. | Director | 15,000 | $11.70 | $175,500 | +33.3% | SEC |
| 2026-08-21 | Miller Paul Blaine | Officer | 8,000 | $10.90 | $87,200 | +12.5% | SEC |
| 2026-06-29 | Miller Paul Blaine | Officer | 5,000 | $9.50 | $47,500 | +8.5% | SEC |
| 2026-06-22 | Miller Paul Blaine | Officer | 10,000 | $9.37 | $93,700 | +20.3% | SEC |
| 2026-03-30 | Ragatz Erik D. | Director | 125,000 | $7.06 | $882,500 | +23.7% | SEC |
| 2026-03-25 | Potter Jason J. N. | CEO | 112,808 | $6.36 | $717,174 | +19.6% | SEC |
| 2026-03-20 | Potter Jason J. N. | CEO | 286,097 | $5.90 | $1.7M | +99.2% | SEC |
| 2026-03-19 | Ragatz Erik D. | Director | 83,997 | $5.79 | $486,382 | +19.0% | SEC |
| 2026-03-17 | Ragatz Erik D. | Director | 116,003 | $6.06 | $702,618 | +35.5% | SEC |
| 2026-03-12 | Ragatz Erik D. | Director | 125,000 | $6.00 | $750,000 | +62.0% | SEC |
| 2026-03-11 | Jaros Carey F. | Director | 40,000 | $6.26 | $250,400 | +110.9% | SEC |
| 2026-03-11 | York Jeffrey | Director | 120,000 | $5.82 | $698,200 | SEC | |
| 2026-03-11 | Lindberg Eric J. Jr. | Director | 275,000 | $5.98 | $1.6M | +163.0% | SEC |
| 2026-03-09 | BACHMAN JOHN E. | Director | 16,000 | $6.46 | $103,314 | +27.9% | SEC |
| 2025-05-12 | Ragatz Erik D. | Director | 19,000 | $14.46 | $274,740 | SEC | |
| 2025-03-06 | Jaros Carey F. | Director | 5,000 | $11.40 | $57,000 | +24.5% | SEC |
| 2025-03-05 | BACHMAN JOHN E. | Director | 14,000 | $11.36 | $159,040 | +42.8% | SEC |
| 2025-03-03 | Alterman Kenneth W. | Director | 25,000 | $11.88 | $297,000 | +63.1% | SEC |
| 2025-03-03 | Ragatz Erik D. | Director | 165,000 | $12.25 | $2.0M | +452.1% | SEC |
| 2025-02-27 | MILLER CHRISTOPHER M | CFO | 10,000 | $11.68 | $116,800 | SEC | |
| 2024-11-18 | Ragatz Erik D. | Director | 110,000 | $18.25 | $2.0M | +25.6% | SEC |
| 2024-05-14 | BACHMAN JOHN E. | Director | 10,000 | $20.09 | $200,950 | +63.0% | SEC |
| 2024-05-13 | Ragatz Erik D. | Director | 100,000 | $20.91 | $2.1M | +30.3% | SEC |
| 2024-03-26 | Ragatz Erik D. | Director | 36,500 | $28.25 | $1.0M | SEC | |
| 2023-06-01 | Ragatz Erik D. | Director | 70,000 | $28.50 | $2.0M | +26.9% | SEC |
| 2023-03-13 | Ragatz Erik D. | Director | 689 | $26.70 | $18,396 | +0.3% | SEC |
| 2023-03-08 | Ragatz Erik D. | Director | 111,375 | $27.27 | $3.0M | +75.4% | SEC |
| 2019-06-28 | York Jeffrey | Director | 25,000 | $22.00 | $550,000 | +14.7% | SEC |
| 2019-06-28 | Wilson Steven K. | Officer | 20,000 | $22.00 | $440,000 | +15.0% | SEC |
| 2019-06-28 | Sheedy Robert Joseph Jr. | CEO | 10,000 | $22.00 | $220,000 | SEC | |
| 2019-06-24 | Lindberg Eric J. Jr. | CEO | 920 | $22.00 | $20,240 | SEC | |
| 2019-06-24 | Bracher Charles | CFO | 2,610 | $22.00 | $57,420 | SEC |
Insider sales
| Filed | Insider | Role | Shares | Avg price | Value | Type | Filing |
|---|---|---|---|---|---|---|---|
| 2026-03-10 | Potter Jason J. N. | CEO | 67,397 | $5.84 | $393,598 | Sale | SEC |
| 2025-11-10 | Wilson Steven K. | Officer | 25,000 | $12.53 | $313,250 | Sale | SEC |
| 2025-08-19 | Wilson Steven K. | Officer | 5,000 | $18.24 | $91,200 | Sale | SEC |
| 2025-08-11 | Wilson Steven K. | Officer | 20,000 | $19.20 | $384,000 | Sale | SEC |
| 2025-03-11 | Wilson Steven K. | Officer | 6,682 | $13.16 | $87,935 | Sale | SEC |
| 2025-03-11 | Lindberg Eric J. Jr. | Director | 35,438 | $13.16 | $466,364 | Sale | SEC |
| 2025-03-11 | Burke Pamela B. | Officer | 6,033 | $13.16 | $79,394 | Sale | SEC |
| 2025-03-11 | Bortner Andrea Renee | Officer | 8,597 | $13.15 | $113,075 | Sale | SEC |
| 2025-03-06 | Wilson Steven K. | Officer | 6,477 | $11.34 | $73,449 | Sale | SEC |
| 2025-03-06 | Lindberg Eric J. Jr. | Director | 6,051 | $11.34 | $68,618 | Sale | SEC |
| 2025-03-06 | Burke Pamela B. | Officer | 5,706 | $11.34 | $64,706 | Sale | SEC |
| 2025-03-06 | Bortner Andrea Renee | Officer | 6,685 | $11.34 | $75,779 | Sale | SEC |
| 2025-02-05 | Lindberg Eric J. Jr. | Director | 29,536 | $16.88 | $498,568 | Sale | SEC |
| 2024-09-23 | Lindberg Eric J. Jr. | Director | 200,095 | $16.29 | $3.3M | Sale | SEC |
| 2024-08-22 | Lindberg Eric J. Jr. | Director | 200,000 | $18.53 | $3.7M | Sale | SEC |
Showing the latest 15 of 281 sales of $50,000+ since 2016.
Compiled automatically from public SEC filings. Not investment advice. Get every new insider purchase in the daily report.
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