DNUT insider buying – Krispy Kreme, Inc.
37 insider purchases since 2016 worth $209.8M by 12 different insiders. Last 12 months: 3 purchases, $3.0M. Most recent filing: 2026-06-08.
Small company Public float $249M (latest 10-K, SEC). Share prices of small companies usually swing much more than those of large ones, in both directions, and are easier to move with little trading.
Same time range as the chart above - each mark sits under the week of the trade. Circles = purchases (height = price paid, size = amount), red triangles = open-market sales of $50k+. Prices as reported, not adjusted for later stock splits.
Purchases are open-market buys (SEC Form 4, code "P") - insiders paying with their own money. Sales are open-market sales (code "S") of $50,000 or more; many sales are pre-planned (Rule 10b5-1) or made for taxes and diversification. Each row links to the original filing.
Bought, sold, still holding?
| Insider | Bought | First / last buy | Sold since 2016 | Holds now* | Status |
|---|---|---|---|---|---|
| Agnaten SE 10% Owner | $117.6M 7× · 7,418,463 sh | 2021-07-06 2021-11-24 | – | 73,754,461 shares as of 2021-11-29 | Holds - never sold |
| Joh. A. Benckiser B.V. 10% Owner | $23.4M 3× · 1,416,120 sh | 2021-08-23 2021-11-26 | – | 74,190,990 shares as of 2025-06-16 | Holds - never sold |
| JAB Holding Co s.a r.l. 10% Owner | $21.1M 5× · 1,401,257 sh | 2021-08-27 2021-11-30 | – | 74,885,435 shares as of 2023-07-03 | Holds - never sold |
| JAB Investments S.a r.l. 10% Owner | $16.1M 3× · 1,059,421 sh | 2021-08-19 2021-11-18 | – | 74,190,990 shares as of 2026-06-16 | Holds - never sold |
| Lucresca SE 10% Owner | $10.8M 3× · 744,441 sh | 2021-11-16 2021-11-22 | – | 74,190,990 shares as of 2026-03-04 | Holds - never sold |
| JAB Holdings B.V. 10% Owner | $6.6M 2× · 478,000 sh | 2021-11-12 2021-12-01 | – | 74,885,435 shares as of 2021-12-03 | Holds - never sold |
| Goudet Olivier Director | $6.2M 3× · 404,118 sh | 2021-07-06 2021-11-11 | – | 2,197,062 shares as of 2024-04-12 | Holds - never sold |
| JAB Indulgence B.V. 10% Owner | $3.5M 1× · 225,000 sh | 2021-11-29 2021-11-29 | 1× · $3.0M last 2025-04-23 | 74,190,990 shares as of 2025-04-25 | Sold part |
| Hees Bernardo Director | $3.0M 3× · 880,190 sh | 2026-05-26 2026-06-05 | – | 2,341,466 shares as of 2026-06-12 | Holds - never sold |
| Tattersfield Michael J. CEO | $1.4M 5× · 100,590 sh | 2021-07-06 2022-08-18 | 1× · $1.3M last 2024-03-11 | 3,362,376 shares as of 2024-05-02 | Sold part |
| Roberts Debbie Sharell Director | $84,150 1× · 4,950 sh | 2021-07-06 2021-07-06 | – | 25,102 shares as of 2024-04-12 | Holds - never sold |
| Capel Patricia Director | $78,540 1× · 4,620 sh | 2021-07-06 2021-07-06 | – | 155,850 shares as of 2026-06-12 | Holds - never sold |
* Shares held after the insider's most recent SEC filing for this company (all share classes, direct and indirect). If an insider stops filing, later changes are not known.
Insider buying and selling by year
| Year | Purchases | Bought | Buyers | Sales | Sold |
|---|---|---|---|---|---|
| 2026 | 3 | $3.0M | 1 | – | – |
| 2025 | 0 | – | – | 1 | $3.0M |
| 2024 | 0 | – | – | 2 | $1.5M |
| 2022 | 2 | $649,325 | 1 | – | – |
| 2021 | 32 | $206.2M | 11 | – | – |
Insider purchases
| Filed | Insider | Role | Shares | Avg price | Value | Holdings | Filing |
|---|---|---|---|---|---|---|---|
| 2026-06-08 | Hees Bernardo | Director | 25,002 | $3.49 | $87,257 | +1.6% | SEC |
| 2026-06-04 | Hees Bernardo | Director | 630,111 | $3.36 | $2.1M | +68.5% | SEC |
| 2026-05-28 | Hees Bernardo | Director | 225,077 | $3.42 | $768,642 | +32.4% | SEC |
| 2022-08-22 | Tattersfield Michael J. | CEO | 30,000 | $12.61 | $378,300 | +1.1% | SEC |
| 2022-03-14 | Tattersfield Michael J. | CEO | 19,500 | $13.90 | $271,025 | +0.7% | SEC |
| 2021-12-03 | JAB Holdings B.V. | 10% Owner | 300,000 | $13.46 | $4.0M | +0.4% | SEC |
| 2021-12-02 | JAB Holding Co s.a r.l. | 10% Owner | 274,683 | $14.28 | $3.9M | +0.4% | SEC |
| 2021-12-01 | JAB Indulgence B.V. | 10% Owner | 225,000 | $15.41 | $3.5M | +0.3% | SEC |
| 2021-11-30 | Joh. A. Benckiser B.V. | 10% Owner | 263,950 | $15.27 | $4.0M | +0.4% | SEC |
| 2021-11-29 | Agnaten SE | 10% Owner | 190,000 | $14.87 | $2.8M | +0.3% | SEC |
| 2021-11-26 | Agnaten SE | 10% Owner | 263,900 | $14.47 | $3.8M | +0.4% | SEC |
| 2021-11-24 | Lucresca SE | 10% Owner | 263,900 | $14.12 | $3.7M | +0.4% | SEC |
| 2021-11-23 | JAB Holding Co s.a r.l. | 10% Owner | 223,988 | $13.83 | $3.1M | +0.3% | SEC |
| 2021-11-22 | JAB Investments S.a r.l. | 10% Owner | 241,700 | $14.16 | $3.4M | +0.3% | SEC |
| 2021-11-19 | Lucresca SE | 10% Owner | 238,841 | $14.79 | $3.5M | +0.3% | SEC |
| 2021-11-18 | Lucresca SE | 10% Owner | 241,700 | $14.65 | $3.5M | +0.3% | SEC |
| 2021-11-17 | Agnaten SE | 10% Owner | 232,749 | $14.44 | $3.4M | +0.3% | SEC |
| 2021-11-16 | JAB Holdings B.V. | 10% Owner | 178,000 | $14.56 | $2.6M | +0.2% | SEC |
| 2021-11-15 | Tattersfield Michael J. | CEO | 40,000 | $13.86 | $554,400 | +1.5% | SEC |
| 2021-11-15 | Goudet Olivier | Director | 50,000 | $13.86 | $693,000 | +7.3% | SEC |
| 2021-11-15 | Agnaten SE | 10% Owner | 88,000 | $14.25 | $1.3M | +0.1% | SEC |
| 2021-09-13 | JAB Investments S.a r.l. | 10% Owner | 582,973 | $15.97 | $9.3M | +6.5% | SEC |
| 2021-09-09 | JAB Holding Co s.a r.l. | 10% Owner | 699,642 | $15.25 | $10.7M | +8.5% | SEC |
| 2021-09-07 | Agnaten SE | 10% Owner | 466,713 | $16.38 | $7.6M | +6.0% | SEC |
| 2021-09-02 | JAB Holding Co s.a r.l. | 10% Owner | 28,509 | $16.66 | $474,960 | +0.4% | SEC |
| 2021-08-31 | JAB Holding Co s.a r.l. | 10% Owner | 174,435 | $16.97 | $3.0M | +2.3% | SEC |
| 2021-08-27 | Joh. A. Benckiser B.V. | 10% Owner | 438,810 | $16.97 | $7.4M | +6.2% | SEC |
| 2021-08-25 | Joh. A. Benckiser B.V. | 10% Owner | 713,360 | $16.66 | $11.9M | +11.1% | SEC |
| 2021-08-23 | Agnaten SE | 10% Owner | 294,748 | $15.19 | $4.5M | +4.8% | SEC |
| 2021-08-23 | Tattersfield Michael J. | CEO | 10,500 | $14.30 | $150,150 | +0.4% | SEC |
| 2021-08-23 | Goudet Olivier | Director | 60,000 | $13.21 | $792,600 | +9.6% | SEC |
| 2021-08-20 | JAB Investments S.a r.l. | 10% Owner | 234,748 | $14.39 | $3.4M | +4.0% | SEC |
| 2021-08-18 | Tattersfield Michael J. | CEO | 590 | $17.00 | $10,030 | SEC | |
| 2021-08-18 | Roberts Debbie Sharell | Director | 4,950 | $17.00 | $84,150 | SEC | |
| 2021-08-18 | Capel Patricia | Director | 4,620 | $17.00 | $78,540 | +81.7% | SEC |
| 2021-07-08 | Goudet Olivier | Director | 294,118 | $16.02 | $4.7M | +27.5% | SEC |
| 2021-07-08 | Agnaten SE | 10% Owner | 5,882,353 | $16.02 | $94.2M | SEC |
Insider sales
| Filed | Insider | Role | Shares | Avg price | Value | Type | Filing |
|---|---|---|---|---|---|---|---|
| 2025-04-25 | JAB Indulgence B.V. | 10% Owner | 694,445 | $4.32 | $3.0M | Sale | SEC |
| 2024-09-17 | McBride Kelly P | Officer | 16,488 | $12.13 | $199,999 | Pre-planned (10b5-1) | SEC |
| 2024-03-12 | Tattersfield Michael J. | Director | 100,000 | $12.82 | $1.3M | Sale | SEC |
Compiled automatically from public SEC filings. Not investment advice. Get every new insider purchase in the daily report.
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